Categories Finance/Money

Jiohotstar closes in on Netflix, subscribers touch 300 million

Jiohotstar’s subscriber base reached 300 million, nearing Netflix’s global numbers. The Tata IPL edition aided subscriber addition. Digital viewership crossed television viewership. Jiostar reported high viewership translated into revenues. Digital viewership of the cricket league increased. The final fixture between Royal Challengers Bengaluru and Punjab Kings had a reach of 237 million on digital. Telugu IPL viewers grew the fastest.

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